Privacy Policy

1. Legal basis and regulatory compliance

Personal data is processed in accordance with:

• the Law on Personal Data Protection of the Republic of Serbia,
• the Law on Electronic Commerce,
• the Law on Consumer Protection,
• other relevant regulations,
• and, to the extent applicable, the General Data Protection Regulation (GDPR).

2. What data we collect

Depending on your activity on the site, we collect the following types of data:

Data you provide yourself:

• First and last name
• Address (for product delivery)
• Email address
• Phone number
• Order and subscription details
• Data collected through surveys

Automatically collected data:

• IP address
• Device and browser information
• Data about your behavior on the site (cookies, analytics)

3. Purpose of data collection

We collect data in order to:

• Register user accounts and manage access to content,
• Deliver products,
• Issue invoices and process payments,
• Communicate with users,
• Send promotional messages (if consent has been given),
• Improve the user experience and the security of the site.

4. Legal basis for processing

We process data on the following legal bases:

• Performance of a contract (e.g. purchasing a product),
• Legitimate interests (e.g. improving the site),
• Legal obligations (e.g. tax records),
• User consent (e.g. for marketing and the newsletter).

5. Payment processing

All payments on the site are made through the Lemon Squeezy platform, which acts as an authorized payment processor. Lemon Squeezy independently collects and processes payment data, including card details, and handles it in accordance with its own privacy policy and PCI DSS standards.

We do not collect or store payment card data.

6. Cookies and similar technologies

The site uses cookies for:

• Site functionality,
• Measuring visits (Google Analytics or similar tools),
• Content personalization.

Users can control the use of cookies through their browser settings.

7. Data retention

Data is kept for as long as necessary to fulfil the purpose of processing, unless a longer period is required by law (e.g. 10 years for fiscal records). Once that period expires, the data is deleted.

8. User rights

Users have the following rights:

• The right of access to their data,
• The right to rectification of inaccurate data,
• The right to erasure (“right to be forgotten”),
• The right to restriction of processing,
• The right to data portability,
• The right to object to processing,
• The right to lodge a complaint with the Commissioner for Information of Public Importance and Personal Data Protection of the Republic of Serbia (www.poverenik.rs).

You can send a request to exercise your rights to: jane.livingwithhashimoto@gmail.com.

9. Data security

We take all reasonable technical, organizational and administrative measures to protect user data from loss, misuse, unauthorized access, disclosure, alteration and destruction.

10. Third parties and international transfers

Data is not shared with third parties except where necessary to provide the service (e.g. courier services, Lemon Squeezy as payment processor), subject to the obligation to protect the data.

If data is transferred outside the Republic of Serbia, it will be protected in accordance with the law.

11. Changes to this policy

We reserve the right to update this Policy from time to time. Updated versions will be published on the site and take effect on the date of publication.

Article 10.

COOKIE POLICY

This site uses cookies to provide a better user experience and to enable certain site features.

1. What are cookies?

Cookies are small text files stored on your device when you visit a website. They allow the site to recognize your device, remember your settings and improve overall functionality.

2. Types of cookies we use

• Essential cookies: Enable basic site functions such as navigation and access to secure areas of the site.
• Analytics cookies: Used to collect anonymous data about how the site is used so we can improve it (e.g. Google Analytics).
• Functional cookies: Allow the site to remember your preferences.
• Marketing cookies: Used to display personalized ads, where applicable.

3. Managing cookies

Users can control or delete cookies through their web browser settings. Disabling cookies may affect the functionality of the site.

4. Consent

By using the site, you consent to the use of cookies in accordance with this Policy. A “cookie banner” will be placed on the site allowing users to give or withdraw consent for individual categories of cookies.

Article 11.

NEWSLETTER SIGN-UP POLICY

Site users can voluntarily sign up for the newsletter to receive information about new products, discounts, special offers and news related to the site's services and content.

1. User consent

By signing up for the newsletter, users give explicit consent to periodically receive promotional and informational messages by email. Consent can be withdrawn at any time by clicking the unsubscribe link at the bottom of every email.

2. Data management

The user's email address is used solely for the purposes stated and will not be shared with third parties, except where necessary for the technical delivery of messages (e.g. through email service providers). All data is stored in accordance with the Privacy Policy.

3. Withdrawing consent

Users can unsubscribe from the newsletter list at any time without giving a reason. If there are technical problems unsubscribing, users can contact support by email.